m.a.s Noble Food

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m.a.s Noble Foods

Calidad e inocuidad alimentaria

1. Food Quality and Safety

We purchased more than 285,000 tons of wheat and commercialized more than 238,000 tons of products through a supply chain where 100% of ingredients originated from facilities certified under internationally recognized food safety schemes, including FSSC 22000.

All manufacturing operations were conducted under certified quality management systems.

2. Health and Nutrition

We strengthened our portfolio through 39 product and packaging innovations.

Health and wellness-oriented products represented 49.65% of total sales, while 83% of our portfolio was classified within Ecuador’s yellow and green nutritional traffic-light categories.

In addition, our portfolio remains 100% free from genetically modified organisms (GMOs).

Salud y Nutricion
3. Gestión de clientes

3. Customer Engagement

We strengthened customer relationships by training 655 customers through 23 workshops totaling 22,155 participation hours.

We achieved a Net Promoter Score (NPS) of 88.07% and managed 411 cases through SOS Moderna, resolving 99% of actionable cases.